Archive for the ‘radio’ Category

DAB: Dead And Buried?

Posted at 2:20pm on Tuesday, March 2nd, 2010 by

Has the BBC signalled the death of DAB? Today’s announcements detail the closure of the only two BBC stations that both broadcast original content and are only available on DAB. Now all original BBC radio content, barring the very few 5Live Sports Extra events that aren’t also on LW and the little CBeebies/CBBC stuff on Radio 7, is again available on a traditional FM/AM/LW radio.

While we get up in arms about the loss of the stations, perhaps we should be getting up in arms about the failure of DAB, and start asking ourselves what that means for the wider picture of the “Digital Switchover”.

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DABetamax

Posted at 4:14pm on Tuesday, January 29th, 2008 by

Just read with some surprise an article over at the media Guardian – Report raises fears that DAB may be the next Betamax.

“The DAB platform of 2008, particularly in London, is already starting to resemble the AM platform of 1998, suggesting that DAB might have already been written off by the sector as a means to reach the ‘mass market’ audiences that national advertisers desire from the medium”

I have one question….  If DAB is Betamax, what is VHS?

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