grouphug.us

Doing the rounds at the moment is Group Hug – a site that I guarantee that you will find both captivating and nauseating in exactly equal measures…

What’s interesting me is that there have been a number of sites delivering exactly this idea for some time, some related to other high profile projects (I’m thinking particularly of Mad Storage, Massive Attack’s project)… How come it’s Group Hug that took off and not any of the others? Blogging? Is it that simple? Answers on a post card to Andrew Orlowski, perhaps.